WDIV-TV Local 4 has been honored for excellence in journalism by the Radio Television Digital News Association (RTDNA). This marks the third year in a row in which WDIV has been recognized by the RTDNA, this year as a proud recipient of two coveted 2011 Edward R. Murrow Awards in the categories of Breaking News Coverage and Continuing News Coverage.
RTDNA has been honoring outstanding achievements in electronic journalism with the Edward R. Murrow Awards since 1971. The Edward R. Murrow Award is considered one of the most prestigious awards a news organization can achieve, embodying the spirit of excellence in journalism.
WDIV Local 4 News won the top awards in Region 7 of the large market TV category for Breaking News with live coverage of the Wayne furniture store explosion, and Continuing News for ongoing coverage of former Detroit Mayor Kwame Kilpatrick. WDIV is proud to be the only station in Detroit market to receive 2011 Murrow Awards.
?Excellence in breaking news and a promise to dig deeper in continuing coverage are priorities at Local 4 News,? said Kim Voet, WDIV News Director. ?I couldn?t be more pleased and more proud of these team awards recognizing the tremendous effort we put into bringing viewers important stories as they break and develop.?
Local 4 News is currently the #1 newscast at 4 p.m., 5 p.m., 6 p.m. and 11 p.m. in Nielsen ratings for the Detroit television market, and Local 4 News at 11 p.m. is the highest-rated newscast of all NBC affiliates in the top 11 markets nationwide. In addition, Local 4?s www.ClickOnDetroit.com and www.JustWeather.com are leading breaking news and weather websites in Michigan.