With the North American International Auto Show kicking off tomorrow, local businesses are seeing an increase in profit. Downtown businesses like bars and restaurants hope to see big crowds surrounding the city's popular event.

Loco's Tex Mex Grille, for example, is trying to attract customers by offering a special discount.

"We're offering 10 percent off to anyone who shows up with their auto show tickets," said Chris Grabowski of Loco's. "Bring your family and friends, it's 10 percent off your whole bill."

However, restaurants are facing a new obstacle during this year's show after Cobo decided to provide its own menu at the event.

"As soon as they started offering their own food and drinks on site, it has kind of hindered business," Grabowski said.

Another group that sees a rise in business during the show is the Detroit cab drivers. For visitors that want to see what Detroit has to offer during their stay, nobody can show them the ins and outs of the city better than these drivers. One driver says his customers more than double.

"More traffic, business is better," said local cab driver Andrew Lake. "I think all of us in the job look forward to the auto show."

In Greektown, End Zone hopes people end up at their place.

"The availability of the transportation that's here, it makes it a lot easier for people to move through the city," said Jeffrey Evans of End Zone. "You've just got to know where to go."

Sales in last December compared to the year before were down by almost half, so the auto show provides a chance to start the year on a good note.

"The Greektown area is fantastic because of the people mover, a lot of parking," Evans said. "Come down here, get something to eat and head to the auto show. I do it with my son every year."

Close to 800,000 people attended last year's show, and experts say the auto show pumps more than 360 million dollars into the local economy.