Thousands of ping pong balls rained down on a highway in Idaho after an annual giveaway went very wrong.

A pilot was supposed to drop them over a crowd, but missed.

The ping pong balls were redeemable for candy and $100 gift cards during a local event known as Blackfoot Pride Days.

"It was ridiculous," Blackfoot resident Sarah Taylor told the Idaho State Journal. "Kids and adults were actually running out on the freeway to get the balls."

A friend of the pilot, who was making the drop for the first time, said he simply misjudged the wind.

Luckily for festival-goers, the prizes were handed out despite the mishap.