Over 800,000 people attend auto show

Sunday marks end of 2-week show

By Dawn Jorgenson - Web - News Editor
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DETROIT - The North American International Auto Show wrapped up its two-week run Sunday, announcing that it closed out with a total attendance of 806,554.

Sunday night's show had a strong finish of 98,125.

The auto show welcomed brand-defining products, emerging mobility technologies and top government officials, including then-Vice President Joe Biden.

“Detroit is the mobility epicenter of the world, and there’s no better example of this than what we’ve seen and experienced at NAIAS over the past 16 days,” 2017 NAIAS Chairman Sam Slaughter said. “Visitors to the show were able to experience the full spectrum of the auto industry, from autonomous vehicles and technologies to current production models that will be in dealer showrooms in the near future. It was an incredible showcase for our industry; one that provided a look into the transformation of the world’s automotive industry.”

The show kicked off with 120 automakers, suppliers and startups from around the world, with mobility-themed symposiums and panel discussions.

“AutoMobili-D was an incredible venue for the entire mobility ecosystem, from newly formed startups to tech suppliers to automakers," NAIAS Executive Director Rod Alberts said. “From the buzz and unveiling of autonomous drive products and mobility technologies at AutoMobili-D to the news generated at Press Preview, there’s no denying that the auto industry is being redefined here in the Motor City. Having all of these companies and their products and technologies being accessible to everyone in one building is something that you don’t see elsewhere in the world and sets NAIAS apart from other shows.”

NAIAS, which is the only auto show in North American with dedicated "industry" days, had nearly 40,000 auto and tech industry executives, designers, developers and analysts, from 2,274 companies, keeping the mobility conversation going.

The Charity Preview, which is the largest annual single-night fundraiser in the world, raised nearly $5.2 million for children's charities in Detroit. During its run, the Charity Preview has raised more than $111 million for southeastern Michigan children's charities.

NAIAS officials said the economic impact to the regional economy is equivalent to nearly two Super Bowls every year in Detroit.

“From the hotels to the restaurants to businesses all across the city, having NAIAS in January brings hundreds of thousands of people into Detroit during what would be a slow time of year," Alberts said.

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