United Airlines aims at budget travelers with `Basic Economy' fares
NEW YORK –
United Airlines is making a pitch to budget fliers as it attempts to boost profits.
The airline says it will sell lower "Basic Economy" fares that don't let buyers pick seats ahead of time and limit them to a single carry-on bag that fits under the seat, which means they will not be allowed to use the overhead bins. They'll be the last to board.
The airline says the new fares will go on sale in January for flights starting after March.
United hopes the lower fares will lure passengers who pick carriers like Spirit and Frontier on price. Delta Air Lines already sells a similar, stripped-down ticket, and American Airlines plans to follow.
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