Director of Digital and Enterprise Content

The Position & Objective:

WDIV-TV/ClickonDetroit, the NBC affiliate in Detroit, is creating a new position at the station reporting to the News Director and Vice-President/General Manager.  The Director of Digital and Enterprise Content will supervise our multiplatform expansion of content and distribution across broadcast, desktop, mobile, and over-the-top.  We want a talented creator to lead and manage our digital properties and expand our digital footprint.  This includes supervising the ClickonDetroit staff, social media staff and special projects team.  The Director of Digital and Enterprise Content will work with our editorial, marketing and sales staff to achieve ambitious goals for our properties.  The Director of Digital and Enterprise Content must be a dynamic and creative manager and will be responsible for pitching, producing, and distributing series and shows for emerging platforms such as Facebook, YouTube, Instagram, OTT and more. This manager will have an entrepreneurial spirit and be open to discovering new approaches and tactics across multiplatforms.  The goal for this leader is to develop additional creative and innovative storytelling around WDIV-TV/Local 4’s core priorities.  The ideal candidate will act as a liaison to all other departments in the station.  In addition to news, the Director of Digital and Enterprise Content is responsible for collaborating with department managers in sales, creative services and programming.  If you are an idea person, someone who prides him/her self on thinking long-term, a masterful manager who easily earns respect by championing and enabling others to succeed and thrive, you could be our person.  



Responsibilities & Qualifications:

Qualified candidates should possess the following skills:

  • Chief Digital Officer with key responsibilities to build and create engaging multiplatform content
  • Work side-by-side with and support other departments (creative services, sales and engineering) in supporting their digital needs
  • Responsible for the overall management of and all other digital platforms
  • Partner with Graham Digital on support, training and implementation for current and new products and platforms
  • Highly motivating leader on multiplatform content
  • Deadline driven
  • Great communicator
  • Excellent planning skills, and ability to transform an idea, implement and execute a plan
  • Be a brand ambassador for and WDIV digital/social platforms
  • Collaborate with sales management on monetizing multiplatform content
  • Trouble shoot and be a problem-solver
  • Proven track record of being able to lead on an individual and group scale
  • Bachelor’s degree in journalism, mass communications, convergence, marketing or other related field preferred
  • At least five (5) years experience in newsroom management
  • Knowledge of SEO and analytics; ability to put those analytics into action and change strategies to fit the circumstance
  • Willingness to work a flexible schedule that may include nights, weekends, mornings or holidays


To apply, send resume to:


Kim Voet

News Director, WDIV-TV

550 West Lafayette Blvd.

Detroit, Michigan  48226

No phone calls please


WDIV is an Equal Opportunity Employer. In addition to complying with the requirements of federal law, WDIV will comply with applicable state and local laws prohibiting employment discrimination.