DETROIT – The Ford Fireworks will light up the Detroit skyline on Monday, June 27 at 9:48 p.m. with picturesque views visible in downtown Detroit and beyond.
Recognized as one of the world’s largest and most magnificent fireworks displays, this popular annual event produced by The Parade Company is a beloved tradition of the city, enjoyed by hundreds of thousands of spectators annually.
"The Ford Fireworks grows bigger and more dynamic each year thanks to the support of Ford Motor Company and our many generous partners,” said Tony Michaels, president & CEO of The Parade Company. “Now in our 58th year, this event has brought together the city and provided much joy and fond memories over the years. We are thrilled to continue that tradition of putting on a breathtaking show for viewers."
As a longtime supporter of The Parade Company, Ford Motor Company has served as title sponsor of The Ford Fireworks and presenting sponsor of The Parade Company’s Rooftop Party during The Ford Fireworks since 2013. Ford’s partnership with The Parade Company also includes title sponsorship of one of Detroit’s premier events, Hob Nobble Gobble at Ford Field and is the official vehicle of America’s Thanksgiving Parade® presented by Art Van.
“Ford has always been committed to our community and as part of that, is very proud to work with The Parade Company to support this wonderful event,” said Jim Vella, president, Ford Motor Company Fund and Community Services. “It is incredibly exciting to see residents of southeast Michigan and beyond come together to watch this world renowned fireworks display right here in our own backyard.”
New this year, Ford Motor Company will offer free admission to Belle Isle for the first 1,000 vehicles on the night of the Ford Fireworks, Monday, June 27, by providing the DNR Recreation Passports. This pass may be used at all participating Michigan State Parks for the remainder of 2016.
As producers of The Ford Fireworks, The Parade Company selects the musical arrangement that Zambelli Fireworks Internationale will stage with more than 10,000 pyrotechnic effects visible for miles along the Detroit River. This year’s show will be themed “Go Forward Detroit,” a salute to the progress of Detroit and bright future of our city. It will be choreographed again by the world-renowned Patrick Brault who has years of experience designing pyrotechnic displays including the 2010 Winter Olympics in Vancouver.
As one of The Parade Company’s largest and most popular fundraisers of the year, The Ford Fireworks Rooftop Party offers the best seats in the city to view the fireworks. Guests attending the event will experience live music by Detroit’s own Fifty Amp Fuse, food by Andiamo, games, giveaways and more for adults and kids alike. To learn more, visit www.theparade.org or call 313-923-7400.
The Ford Fireworks can be viewed on WDIV-Local 4’s live broadcast beginning at 7 p.m. News/Talk 760 WJR will do a special radio simulcast throughout the event and provide up-to-the-minute traffic and weather information throughout the day. For more information on The Parade Company events, visit www.theparade.org. Follow the event on social media at #fordfireworks.
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 199,000 employees and 67 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit corporate.ford.com.
About The Parade Company
Founded in 1984, The Parade Company is a not-for-profit organization governed by the Michigan Thanksgiving Parade Foundation whose board of directors is comprised of key civic and corporate leaders in the greater Detroit region. The Parade Company is celebrating 90 years of Parade tradition in Detroit and is committed to funding, creating and executing the best family events in Michigan. The Parade Company staff, board of directors and thousands of parade volunteers work year-round to bring a wide variety of magnificent events to the City of Detroit and the region including the Ford Fireworks and America's Thanksgiving Parade® presented by Art Van. Follow The Parade Company at theparade.org and on Facebook and Twitter.