Vernors is releasing a new, limited-edition “Vernors Boston Cooler.”
The flavor blends the brand’s signature sweet and slightly spicy ginger taste with rich, creamy vanilla, Vernors said in a release.
Recommended Videos
Vernors encouraged fans to try the Boston Cooler ice-cold straight from the can or even over vanilla ice cream.
“Keurig Dr Pepper’s recent State of Beverages 2025 Trend Report uncovered that, on average, 44% of Americans try new beverages each month, with even higher interest among younger adults,” said Kevin Schmitz, director of brand marketing at Keurig Dr Pepper. “This growing appetite for variety is exactly why we are always exploring new flavor innovations, especially for our fan-favorite brands like Vernors. When the chance came to bottle the legendary Boston Cooler, we jumped on it faster than a Michigander spotting the first signs of spring after a long winter.”
The limited-edition Vernors Boston Cooler will only be available in Michigan and the Toledo, Ohio, area at locations where Vernors is sold, from July through September. It will be available in 12-packs, two-liters, and 20-ounce bottles.