ANN ARBOR, Mich. – An Ann Arbor-based business rolled out a new line of University of Michigan pickup truck tailgating gear just ahead of college football season.
RealTruck and U of M teamed up to release officially licensed gear for pickup truck owners who bleed Maize and Blue.
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The truck bed cover is engineered using the RealTruck UnderCover Ultra Flex design with aluminum panels, slam-latch operation, and a TruckTred interior lining.
“This limited-edition truck bed cover brings authentic Maize and Blue style to your truck and will turn heads wherever you roll and wherever you tailgate,” said Katie Crow, vice president of product management. “Just in time for football season, we’re excited to offer fans and alumni a bold new way to upgrade their tailgate and showcase their Wolverine pride wherever they go.”
The truck bed cover is assembled in the United States and is available for $1,249.99. The lettering kit is $99.
It’s compatible with current-generation short bed Ford F-150, RAM 1500, Chevy Silverado, GMC Sierra, and Toyota Tundra trucks.
Only 100 are available.
Click here to order or learn more.