Chevy uses grizzly bear to call Ford trucks weak These are fighting ads! No description found
DETROIT – Chevrolet is making sure you know steel is stronger than aluminum -- and they are using bears to do it.
In a new internet spot posted today, a real-not CGI grizzly bear is let loose in a room with three unsuspecting gentlemen. The men have to choose the steel cage or the aluminum cage to protect them.
The ad is a shot at Ford's aluminum-bodied F-150 model. Watch the ad below, or here .
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Ken Haddad has been with Local 4/ClickOnDetroit since 2013. He helps lead news coverage and content across broadcast and digital platforms. He's from the Metro Detroit area, and loves covering important news (and sports) in his hometown.
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