The furry pitchmen for Kia are back.
Automaker Kia released a commercial Thursday starring their advertising hamsters on a quest to slim down and rock out to Lady Gaga's new single "Applause."
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Touting the 2014 Kia Soul as "sleeker and sexier," the ad flashes shots of the hamsters running on the beach, working out in a gym and doing laps in a pool.
The hamsters make a stop at the salon before their big lean debut on a red carpet.
Watch the video here:
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