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Gardner White announces opening date for downtown Detroit store

GW Home, a new brand concept opens June 6

Gardner White is opening its brand-new concept store in downtown Detroit on June 6. (Instagram @bedrockdetroit)

DETROIT – Gardner White plans to open a GW Home-branded store in downtown Detroit on June 6 at 10 a.m. The plans to open the new store were first announced in February.

The brick-and-mortar location will open at 1201 Woodward Ave., directly across from Hudson’s Detroit and will occupy 3 stories totaling approximately 15,000 sq. ft. of store space.

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Rendering of GW Home (Photo by Gardner White)

GW Home is a new concept for the 112-year-old furniture and mattress retailer. The Warren-based company will feature a line-up of local artist collaborations and brand partnerships that will offer a curated selection of stylish furniture, home decor, art, accessories and gift offerings.

Gardner White has also partnered with Detroit-based ArtClvb to select a diverse, rotating collection of original art created by local artists. The collection, which includes ceramics, paintings and photographs, will be displayed and available for purchase in-store and online at GW HOME. Local artists include Martyna Alexander, Kaleigh Blevins, Jon DeBoer, Amy Feigley-Lee and more.

“GW Home is more than a furniture store, it’s an experience where design and local artistry come together to create homes that are as unique as the people who live in them,” said Rachel Stewart, CEO of Gardner White.

GW HOME will showcase premium brands including Bernhardt, Rowe, Vanguard, Drew & Jonathan Home, Tempur-Pedic, Aireloom, Kingsdown and locally manufactured Serta, and a dynamic collection of high-quality furnishings and locally sourced pieces reflective of the brand’s commitment to both style and community.

The company is planning a ribbon-cutting ceremony and a weekend opening celebration. You can see the countdown here.


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