Local 4 takes you inside the first big party of the holiday season!
WDIV takes viewers live, right in the middle of all the excitement at the annual โHob Nobble Gobble presented by Fordโ at Ford Field on Friday, November 18. Itโs the first big party of the holiday season celebrating โAmericaโs Thanksgiving Parade presented by Gardner White.โ
Register now for the virtual Turkey Trot race
Weโre talking about the 38th annual S3 Turkey Trot, of course, but this year itโs going VIRTUAL. The Thanksgiving day race offers runners the 10K and 5K Strategic Staffing Solutions Turkey Trot and the Blue Cross Blue Shield of Michigan Mashed Potato Mile. All runners receive the official collectors S3 Turkey Trot race shirt and medal! Be a part of this great tradition and one of the largest virtual races in Michigan! This yearโs โAmericaโs Thanksgiving Paradeยฎ presented by Gardner-Whiteโ is a live televised-only event on WDIV-Local 4, in partnership with The Parade Company.
The Parade Company receives awards for America's Thanksgiving Day Parade, more
DETROIT - The Parade Company has won 14 international industry awards for America's Thanksgiving Day Parade and more. The company also produces the Hob Nobble Gobble, Turkey Trot and Ford Fireworks. The awards were given at the IFEA/Haas & Wilkerson Pinnacle Awards Competition in Williamsburg, Virginia. "We are incredibly proud that our team continues to be recognized as one of the best event producers in America and around the world," said Tony Michaels, the president and CEO of The Parade Company. "This amazing team works tirelessly with our remarkable partners to produce Detroits most iconic traditions and showcases our city on a national stage."