What Pepsi’s new Starry soda really tastes like
Pepsi recently ditched its lemon-lime soda, Sierra Mist and has replaced it with Starry. So, what does Starry taste like? We went to the grocery store and picked up a mini-six-pack of 7.5 ounces of Starry as well as the “zero sugar” version of Starry. The regular cost was $4.49 for each pack, which was $1.00 cheaper than similar packs of Sprite and the “zero sugar” version of Sprite. Starry Zero Sugar has 0 calories, 0g of fat, 25mg of sodium, 0g of total carbohydrates, 0g of sugar and 0g of protein.
mlive.comSee where Michigan residents can get free pizza slices with Pepsi-infused pepperoni this week
Last week, Pepsi announced it would be bringing pizza with soda-infused pepperoni to Detroit. Michigan residents who want to try the one-of-a-kind creation will have the opportunity to grab a free slice at Green Lantern Pizza, 4033 W. 12 Mile Rd, in Berkley, from 11 a,m. According to Pepsi, response to the creation was “overwhelmingly positive” during a release event in New York City last week. The topping uses a recipe designed by Pepsi and CIA Consulting that includes a Pepsi Zero Sugar reduction instead of the water typically used in pepperoni preparation. Pepperoni brings a smoky spiciness, and the Pepsi adds a citrusy sweetness,” said David Kamen, Director of Client Experience for CIA Consulting.
mlive.comPizza with Pepsi-infused pepperoni coming to Detroit
“The pepperoni was literally invented to enhance the taste of a pizza; since we know that pizza also taste better with Pepsi, we can’t wait to bring these tastes together to create the Pepsi™-Roni Pizza – a unapologetically delicious creation that merges the best pizza topping with the best pizza beverage into one amazing taste experience. Pepsi is giving pizza fanatics in New York City the first chance to taste the unique topping on Friday. The result is pepperoni with rich caramel notes and brown spices with the citrusy pop of Pepsi cola. Pepsi-Roni Pizza will also follow its New York debut with select rollouts in a handful of other popular pizza markets around the country including Los Angeles, Detroit, Miami and Chicago. Pepperoni brings a smoky spiciness and the Pepsi adds a citrusy sweetness,” said David Kamen, Director of Client Experience for CIA Consulting.
mlive.comAnn Arbor sustainability office floats idea of nixing beef, dairy purchases by 2030
ANN ARBOR, MI — The city of Ann Arbor made 1,188 food purchases totaling about $112,000 over the last three fiscal years, a new report shows. Missy Stults, the city’s sustainability office director, offered a six-page analysis of the issue in a recent memo to the city administrator, listing several recommendations, while floating the idea of nixing beef and dairy purchases entirely by 2030. The city has been spending over $37,000 per year on average on non-contract food purchases, Stults’ report shows. The city’s sustainability office has developed a new food sustainability framework outlining criteria for the city to use in determining the sustainability of various food options going forward. “Interviewed employees indicated that local food, food packaging, and plant-based options were the three most important factors to consider when buying sustainable food,” Stults wrote.
mlive.comNitro-infused Pepsi hits stores next month. Here’s how to order a 12-pack today.
One of the world’s top cola beverage brands wants their fans to start revving their engines. PepsiCo officials announced a new twist on Pepsi products: a nitro-flavored drink set to hit shelves Monday, March 28, although a Las Vegas event will expose consumers to an early taste days earlier. Advanced sales online already are available for the beverage, known as Nitro Pepsi. The Harrison, New York-based company first teased Nitro Pepsi in 2019. Two flavors of the new brand will include Draft Cola and Vanilla Draft Cola, the company announced.
mlive.comEminem, Dr. Dre, Snoop Dogg, Mary J. Blige, Kendrick Lamar to perform during Super Bowl halftime
The Detroit Lions have yet to make a Super Bowl appearance. Pepsi, the NFL and Roc Nation partnered to assemble the lineup, which also includes Dr. Dre, Snoop Dogg, Mary J. Blige and Kendrick Lamar. The Pepsi Super Bowl LVI Halftime Show marks the first time the five multi-award-winning artists will perform together on stage. This is the Pepsi Super Bowl Halftime Show. The Pepsi Super Bowl Halftime Show is the most-watched musical performance of the year, with nearly 100 million viewers tuning in to last year’s show.
mlive.comPepsi Blue to make a comeback after nearly 20 years
A year marked by the first season of American Idol, flip phones and 20GB iPods playing hits like Eminem’s “Lose Yourself,” Nelly’s “Hot in Herre” and Avril Lavigne’s “Complicated.” And the sweet fizziness of Pepsi Blue. The company teamed up with Europop artist Eiffel 65 to use his 1999 hit “Blue (Da Ba Dee)” in advertisements for the Blue drop. “For years, passionate Pepsi Blue fans have been clamoring for the return of their beloved berry cola,” the company said. The “unique and unmistakable,” vibrantly blue Pepsi will return in a new bottle and redesigned packaging just in time for summer. Pepsi Blue will be in 20-ounce bottles and six packs while supplies last.
mlive.comPepsiCo unveils new line of Mountain Dew energy drinks with Lebron James' endorsement
PepsiCo, with an assist from NBA superstar LeBron James, is hoping to win over coffee drinkers with a new line of energy drinks under its Mountain Dew brand by touting its taste and ability to invigorate consumers. Energy drinks generated $14.15 billion in retail sales last year, according to Euromonitor International. The company has also been leaning on the Mountain Dew brand, which is known for its high caffeine content, to launch new energy drinks. According to Euromonitor, Mountain Dew holds about 7% market share in carbonated soft drinks, putting it in fifth place. "It's not about creating another extension under Mountain Dew, it's about creating another brand under the Mountain Dew family," Torres said.
cnbc.comPepsi releases ‘Full of Detroit Soul’ bottles, packaging for 313 Day
DETROIT -- Pepsi is back with more love for the Motor City. Fresh of its “Full of Detroit Soul” initiative launched in December 2020, Pepsi announced this week that it is launching a limited-edition packaging design boasting the best of Detroit just in time for 313 day on March 13. The “Full of Detroit Soul” packaging can be found on 12 packs, 2-liter and 20oz bottles of Pepsi at retailers across the city starting this week. Chains like Buffalo Wild Wings and Little Caesar’s, as well as many Detroit favorites, are participating. For additional information on the “Full of Detroit Soul” visit FullOfDetroitSoul.com.
mlive.comPepsiCo to launch line of cocktail mixers as at-home drinking booms
PepsiCo will launch a line of cocktail mixers under a new brand, Neon Zebra, next month. Pepsi had already been tracking the at-home drinking trend, particularly by consumers between the ages of 21 and 34 years old. In the 52 weeks ended Feb. 13, U.S. consumers have spent $304.6 million on cocktail mixers, up 36% from a year ago, according to Nielsen retail data. Q Mixers and Owen's Craft Mixers are among the upstarts trying to modernize the category. In 2019, Pepsi's rival Coca-Cola rolled out its own line of cocktail mixers for dark spirits based on its namesake soda, but the products were only available in the United Kingdom.
cnbc.comCBS has sold virtually all of its commercial time for the Super Bowl
Ad inventory on the Super Bowl is "virtually" sold out for the Feb. 7 game, according to ViacomCBS. CBS will broadcast the Super Bowl on Feb. 7. Inventory on the Fox broadcast of the 2020 Super Bowl had been sold out by the prior November, but it's not unusual for in-game ad slots to remain until much closer to game time. Though the Super Bowl has always represented a rare opportunity for advertisers to get American eyeballs on their brand, it's been a difficult and uncertain year for many businesses. Meanwhile, Pepsi will continue to sponsor the halftime show, but it's passing up traditional ad time.
cnbc.comBeyond Meat and PepsiCo join forces to create plant-based snacks and drinks
Beyond Meat and PepsiCo are creating a joint venture to develop snacks and drinks made from plant-based proteins. In 2019, Chobani introduced coconut milk-based yogurt and Nestle brought out companies producing plant-based burgers and ground meat. Meat giant Tyson Foods, which used to own a stake in Beyond Meat, now has its own line of plant-based meats. The new partnership "follows longstanding efforts by PepsiCo to help build a more sustainable food system," reports Beef Magazine. The joint venture will be managed through a new entity called the Planet Partnership.
cbsnews.comBeyond Meat and PepsiCo join forces to create plant-based snacks and drinks
Beyond Meat and PepsiCo are creating a joint venture to develop snacks and drinks made from plant-based proteins. In 2019, Chobani introduced coconut milk-based yogurt and Nestle brought out companies producing plant-based burgers and ground meat. Meat giant Tyson Foods, which used to own a stake in Beyond Meat, now has its own line of plant-based meats. The new partnership "follows longstanding efforts by PepsiCo to help build a more sustainable food system," reports Beef Magazine. The joint venture will be managed through a new entity called the Planet Partnership.
cbsnews.comBeyond Meat shares soar 26% as company teams up with PepsiCo to make plant-based snacks and drinks
Beyond Meat and PepsiCo announced Tuesday that they've formed a joint venture to create, produce and market snacks and drinks with plant-based substitutes. Shares of Beyond jumped as much as 31% in morning trading on the news, while Pepsi's stock rose about 1%. More than 38% of the Beyond Meat shares available for trading are sold short, according to FactSet. Shares of PepsiCo are roughly flat over the last year, giving it a market value of $196 billion. The company has a market value of $9.95 billion.
cnbc.comBudweiser, Coke and Pepsi won't be airing Super Bowl ads this year
Budweiser, Coke and Pepsi, which have debuted some iconic Super Bowl commercials in the past, are opting not to pay the astronomical fee for a 30-second ad spot during the big game this year. Anheuser-Busch, which usually runs Budweiser and Bud Light ads during the Super Bowl, says it is donating the money it would have spent on the ads to coronavirus vaccination awareness efforts. A 30-second spot during the Super Bowl runs for an estimated $5.5 million, the AP reports. Of course, other brands will return to the Super Bowl commercial breaks, including M&M's, Pringles and Toyota, according to the AP. Super Bowl 55 is scheduled to be played on Sunday, February 7 and will air on CBS.
cbsnews.comHere are all the Super Bowl ads that have been released so far
Cheetos' Super Bowl ad will feature a snack-themed rendition of Shaggy's "It Wasn't Me." Frito-LayThis year's Super Bowl will be an extravaganza of first-time Super Bowl advertisers. CadillacActress Winona Ryder is reprising her "Edward Scissorhands" for a Super Bowl ad for Cadillac. ChipotleChipotle is running its first-ever Super Bowl ad, titled "Can a Burrito Change the World?" RobinhoodRobinhood's first Super Bowl ad features the message: "You don't need to become an investor.
cnbc.comPepsi to release ‘Cocoa’ Cola to celebrate end of ‘worst year ever’
“What’s sweeter than saying ‘bye’ to the worst year ever?” Pepsi said in a Tweet on Thursday, Dec. 17. “‘Cocoa’ Cola - the latest concept from the Pepsi Test Kitchen.”The company promised to whip up a batch if the post was retweeted 2,021 times. Pepsi “Cocoa” Cola - the latest concept from the Pepsi Test Kitchen. 2,021 RTs and we’ll make a batch.#PepsiCocoaCola pic.twitter.com/WbZeGDGxVM — Pepsi (@pepsi) December 17, 2020“Well, it looks like you’re all pretty thirsty for some Pepsi ‘Cocoa’ Cola,” said a second Tweet. We are confident we nailed Pepsi ‘Cocoa’ Cola and can’t wait to get this in the hands of cola fans this winter.”This latest limited-edition flavor comes on the heels of Pepsi Apple Pie, which dropped earlier this season.
mlive.comThe Weeknd to perform at Pepsi Super Bowl halftime show
The NFL, Pepsi and Roc Nation announced Thursday, Nov. 12 that the three-time Grammy winner will perform at the 2021 Pepsi Super Bowl Halftime Show on Feb. 7 at Raymond James Stadium in Tampa, Florida. (Photo by Rob Grabowski/Invision/AP, File)LOS ANGELES – The Weeknd will bring his popular falsetto vocals to the 2021 Pepsi Super Bowl Halftime Show. “We all grow up watching the world’s biggest acts playing the Super Bowl and one can only dream of being in that position,” the singer said in a statement. This is an extraordinary moment in time and the Pepsi Super Bowl LV Halftime Show is going to be an extraordinary experience with an extraordinary performer.”Roc Nation and Emmy-nominated producer Jesse Collins will serve as co-producers of the halftime show. “We are thrilled to have The Weeknd join us in Tampa Bay on the Pepsi Halftime Stage,” said Brian Rolapp, the NFL’s chief media and business officer.
PepsiCo quarterly revenue grows 5.3%, fueled by higher snack sales
Organic revenue, which strips out the impact of foreign currency, acquisitions and divestitures, grew 4.2% in the quarter. Both its Frito-Lay and Quaker Foods businesses reported organic revenue growth of 6%, despite economies opening up and consumers feeling more comfortable leaving their homes. Frito-Lay saw higher sales in its Tostitos, Cheetos and Doritos, while Quaker Foods' pasta and macaroni and cheese dishes reported double-digit sales growth. Its North American beverage unit's organic sales rose by 3% in the quarter. Pepsi's international business reported organic sales growth of 4%, fueled by higher demand for snacks.
cnbc.comBill Nye explains why he guest stars in a Super Bowl ad for SodaStream
Bill Nye in SodaStream's 2020 Super Bowl ad. I have a SodaStream machine here, I have a SodaStream machine at my house in Los Angeles. And I guess we have two SodaStreams at the Planetary Society, if you will, the office," he told CNBC via phone last week. The CEO of the Planetary Society and scientist known as "the Science Guy" will appear (albeit briefly) in SodaStream's first Super Bowl spot for several years. "I joined the Planetary Society.
cnbc.comPepsiCo to debut Pepsi Cafe, a coffee-cola drink, next year
It looks like PepsiCo could beat rival Coca-Cola to market with a coffee-cola beverage. Twelve-ounce cans of Pepsi Cafe will arrive at U.S. stores in April, but will be available only for a limited time. Coke's version, Coke Plus Coffee, is available in international markets, but the Atlanta-based company has not announced a U.S. launch despite months of speculation. Pepsi Cafe will come in two flavors: original and vanilla. Both iterations inspired the taste of Pepsi Cafe, which took more than a year and half to develop.
cnbc.comBig brands troll Elon Musk's Cybertruck with their own versions on Twitter
Brands including Lego and Pepsi have taken to Twitter to mock Tesla's Cybertruck the 'bulletproof' electric pickup truck whose windows were smashed by a metal ball at its launch last week. Toy company Lego tweeted on Wednesday: "The evolution of the truck is here. The launch of Tesla's Cybertruck attracted worldwide headlines when Musk claimed it was "bulletproof" against a 9mm handgun at a promotional event in Los Angeles last Thursday. But when Tesla's chief designer Franz Von Holzhausen threw a metal ball at two of its windows, they both shattered. Production of the Cybertruck begins in 2021 and Musk has claimed on Twitter to have had 250,000 pre-orders.
cnbc.comBeverage companies aim to get bottles recycled, not trashed
Every year, an estimated 100 billion plastic bottles are produced in the U.S., the bulk of which come from three of America's biggest beverage companies: Coca-Cola, Pepsi and Keurig Dr Pepper. Through matching grants, municipal funds and private investors, the fund says it can triple the beverage companies' investment to around $400 million. Right now, only around 6% of U.S. bottles are made from recycled plastic, according to The Recycling Partnership. Pepsi wants 33% of its beverage bottles to be made from recycled material by 2025; Keurig Dr Pepper wants them in 30% of its packaging by 2025. The three beverage companies are looking at new ways to sell drinks.
Small cans resulting in big sales for Coca-Cola
The company reported sales that topped forecasts, thanks in part to a double-digit increase in volume for its 7.5-ounce mini cans. The company also said that its Coca-Cola Zero Sugar brand posted double-digit sales growth. Coke changed the name of its Coke Zero product to Coca-Cola Zero Sugar a few years ago. The company said Friday that Coca-Cola Energy and Coca-Cola Energy Cherry will be available in the US in January and that there will be zero-calorie versions of them as well. Coca-Cola Energy debuted in Spain and Hungary earlier this year and the company said it is now available in more than 25 countries.
Jennifer Lopez, Shakira to headline Pepsi's Super Bowl Halftime Show
After weeks of speculation, it's official Jennifer Lopez and Shakira will be headlining the Pepsi Super Bowl Halftime Show. Both Lopez and Shakira took to Twitter Thursday afternoon to tease the collaboration, each sharing a photo of the other. Jay-Z's Roc Nation company will co-produce the halftime show, which will air on Fox in 180 countries. While 2019's Super Bowl was watched by the fewest people in 11 years, according to Nielsen, it still remains one of the biggest advertising opportunity for companies. It's likely that the lower-than-average viewership was due to the game being the lowest-scoring contest in Super Bowl history.
cnbc.comCoca-Cola and Pepsi push into energy drinks as soda consumption falls
Coke plans to sell Coca-Cola Energy in 20 countries by the end of 2019. Energy drinks, which represent 92% of the energy market, are entirely responsible for that growth, Mintel found. Monster Energy is far and away the market leader for energy drinks, representing 43% of sales, according to data from Beverage Digest. The company views Coca-Cola Energy as a "softer flavor competitor" than other energy brands. Early results show that the energy drink is attracting customers who don't usually consume energy drinks or who do not drink Monster, he said.
cnbc.comPepsi's latest product: Water in a can
Pepsi's plan to reduce plastic waste includes ditching plastic bottles for cans. The company said Friday that its Aquafina-brand water will soon be sold in aluminum cans at US fast food and restaurant chains beginning as soon as next year. "Tackling plastic waste is one of my top priorities and I take this challenge personally," PepsiCo CEO Ramon Laguarta said in a statement. The company said Bubly, its line of flavored sparkling water, will now only be offered in cans. Pepsi said it has committed to using only recyclable, compostable or biodegradable packaging by 2025, and it's pledged to make new plastic bottles using 25% recycled material.
New Coke: Coca-Cola's 77-day product disaster
On April 23, 1985, Coca-Cola Company introduced a product it was sure would be a hit: new Coke. The soda was intended to stave off rival Pepsi, which had been gaining on Coke's market share. The new Coke flopped in such a titanic way that it stirred nationwide campaigns aimed at bringing the old Coke back. As Heba Kanso reports, the 77 days that followed the launch taught Coca-Cola a valuable lesson.
cbsnews.com1985: Coca-Cola launches new Coke
On April 23, 1985 Coca-Cola launched a new soft drink to replace its original formula. The new Coke was supposed to help the company stave off a surge by Pepsi. But the new product turned out to be a major flop. In this report, former CBS News correspondent James McManus profiled the new beverage for the "CBS Evening News."
cbsnews.comFlashback 1996: Man sues Pepsi to win Harrier Jet
Flashback 1996: Man sues Pepsi to win Harrier Jet The Pepsi promotional campaign was meant to entice people to buy Pepsi in exchange for points that could be redeemed for prizes. They ranged from sunglasses, to t-shirts, and even a Harrier Jet. But when a 21-year-old business student collected enough points for the jet, Pepsi was taken by surprise. John Blackstone explains what happened next in this 1996 "CBS Evening News" report.
cbsnews.comMoneyWatch: Ebola fears send airline stock down; Pepsi cuts calories
MoneyWatch: Ebola fears send airline stock down; Pepsi cuts calories Airline stocks are down due to concerns that Americans will get too nervous to travel. Also, Pepsi introduces a new 60-calorie soda called Pepsi True. Jill Wagner reports on the day's top MoneyWatch headlines.
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